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The Future of Social Media Relevance – Mobile, Niche, Meaning?

A friend of mine recently joined Facebook. He’s tech savvy, but had always resisted being part of the 900 million people around the world who are already on Facebook. He found the mobile applications...

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Case Study: Banks and Social Media

On social media platforms, banks don't necessarily need to be the boring, stuffy old farts we think they might be. There are some financial institutions who are stepping up on their game on their...

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Humanise or Vaporise! Focus on Social Content & Being Meaningful

We're often too platform centric when we get excited about the possibilities social media presents to brands and marketers. Perhaps it's time to take a step back and look at the big picture- that...

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A Chat with Alfonso Rodes, CEO of Havas Media

Alfonso Rodes, the CEO of Havas Media and Deputy CEO of Havas, was in Singapore recently as part of some of his pit stops around Asia-Pacific. In this interview, I had the pleasure of picking his...

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Video Interview with Microsoft Advertising Asia: Spikes Asia 2012

Microsoft Advertising Asia extended a VIP pass to me recently to attend Spikes Asia 2012, Asia's creative advertising festival. It was a privilege for me to be presented with the opportunity to attend...

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Featured on SlideShare: The Future of Social is Mobility

I was in Manila recently, and this is one of the presentations I gave recently to some of Havas Media Ortega's key clients, including Unilever, Globe Telecom, and Unilab, the largest pharmaceutical...

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Adobo Magazine Interview: Neuroscience & Building Consumer Trust

During this trip, I had the pleasure of getting acquainted with Angel Guererro, the Editor in Chief of Adobo Magazine and was interviewed for both a print article and a video interview on my thoughts...

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Social Media Lessons from Chinese Etymology

“社会化媒体” is the mandarin translation of Social Media, with the literal meanings of “社 会” being “society” and “媒体” as “media”. But there’s an extra character- “化” , which is attached to “社会”, or society....

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Just In Time For Finovate: Adding More Fun (And More Focus) To Fintech...

How can we add more fun to fintech applications? …or at least a bit more focus? As you look above at the dominant themes of applications at this week’s Finovate in New York – aka the Disneyland of...

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Alternative lending landscape (for dummies…)

I think this is a good opportunity to talk about something concrete we are actively looking at, explained in a way that (I hope) will catch the attention of everyone (including my mum, who I can see...

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